At the request of our subscribers, we decide to publish this tutorial related with one of the most sold products in Internet: the electronic books.

In the case of any product or service yhat you commercialize,It´s recommendable to give informative material through subscription in the website.

That information could be published in an e-book and freely given or sold together with the product.

* Promotion and sales techniques shown below can also be arranged to be

applied to other products or services:

1) Allow bulletins editors or websites proprietors to publish one of the chapters or a résumé of your e-book.

Of course that publication should include your signature at the end (names, email, slogan and web address).

2) Get extra incomes selling monthly updates of your e-book.

These sales can be made individually or also by means of annual subscription.

3) Give in your site a free e-book and then offer the complete version of your book. You should also let the people distribute to others your e-book freely.

4) Divide your book in chapters and give the people the option to buy just the information that they need or want.

5) Acquire the resale rights of other related books

and combine them with yours to sell a “pack” of books or a “exclusive private library”.

6) Publish a reduced version of your book… add to it benefits at the end of each page.

Those benefits will be links that takes directly to the page where they can buy the complete version.

7) Offer your potential clients the option to buy only the half part of the book. If they like it, and if they are interested in it, they could get the other 50%.

This will show them that you are absolutely sure of the virtues and benefits of your book.

Offer services or related products freely to those that acquire your book. Those could be:updates of it, subscription to an informative or educational bulletin, consultancy, etc

9) Show your potential clients an example of some pages of your book. Many people would like to check the benefits of the content, the used language, etc.

Those shown pages should arouse the curiosity of interested people and the desires of keep reading.

10) Create two versions of your ebook: an economic one and another with the normal price.Show the benefits of each one of the versions.

People, generally, don’t doubt to pay a little bit more money if in return they receive more information or services.

11) Sell the resale rights of your book.

You can offer the rights together with the purchase of the book

or form the option separately in a superior price.

12) Make your book or the information that it contains available outside of Internet or of the computer.

You could print it,divide it in chapters and giving it by traditional mail in weekly editions,turn it into video format, audio-book, etc.

13) Redesign your book according to the needs or likes of your type

of client.

A good design can help a lot to get more sales.

14) Offer to the buyers discount coupons for other products.

When they buy your ebook, they will obtain those coupons that will make them able to use them between a certain lapse, to acquire other products or services that you commercialize (of your own or other people’s). This is very effective to sell reiterated times to the same client.

15) Divide your book in chapters and place them in your website.

You can create an exclusive sector for clients and charge a monthly quota to access to the information.

You could show 3 or 4 chapters monthly (depending

on the size of your book and of each chapter in particular).

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